Business development, Branding and Lifestyle. 

How to get ahead of your competition when Navigating your Marketing through a saturated market like face masks during a world pandemic. 

It is very important to also monitor the development across different analytic platforms. Gathering and comparing their data can give more insights then you imagine. 

We also observe a rapid progress when obtaining data in order to target precisely custom audiences and those who have already showed interest towards your products. Escaping the mainstream does not mean you should quit most digital channels, but testing is essential when gaining and figuring out your target audience, which often seems different than your actual traffic and return users. Turn up tune all media channels out loud. Knocking and discovering new social targeting opportunities and campaigns that compare the results of various analysis into one bold, clear and simple outlook. We are audience focused.    

Audience behaviours, Data analysis and Custom Profiles.  

Most marketing agencies are excellent tracking digital footprint. However, some products will require the use of local and humane skills in order to boost sales and get recognition without spending thousands.

We also invest on customer engagement, organising campaigns that even during the pandemic, required visits to local brick and mortar shops, pharmacies and department stores. In order to compare, interview and approach potential leads that are more likely to buy and shop local. 

Therefore hiring a marketer that struggles to access a busy postcode or Geo Tagging, might implicates in slower metrics therefore lengthier results.  Simplifying, traditional market research methods are still essential when narrowing down from a broader audience. 

"We are audience focused." 

We figured ways to expose the public on their way to shops, restaurants and work, to our well branded and quality face masks. Collaborating with venues in a targeted area that receives enough public whose behaviour matches those your product looks to find. 

Building a Webshop and Starting a New Brand. Learn Why and when You Should Not Use Shopify. 

The name and branding is overall amazing, despite implying that they will turn your web into a shop, when your are the one doing all the work and paying them commission. Like most modern commercial platforms it has experienced a big boom in the past 2 years. However competent and honest coders have now come up with more sustainable and organic ways of bringing your dream webshop into life.  

Shopify is NOT a great choice if:

  1.  You are a start up on retail and wholesale.
  2. You need a lot of custom functionality apps and add ons when building a more complex web. 
  3. When you want to accept all forms of payment other  than Shopify Payments.
  4. You need new functionality as soon as it is available (new payment options, new third-party systems, etc) As well as other levels of integrations with modern and updated new platforms and apps.
  5. The total costs when using UPS and other drop shipping companies will have additional charges that could reach up to $4,000 yearly. Based on costs for lengthy logistics coding, which have now dropped due to new web developers and new widely available low costs webshops.    

A Basic Shopify plan costs around $29 monthly (and 2.9% + 30¢ per transaction). The Shopify plan is $79 monthly (and 2.6% + 30¢ per transaction). Advanced Shopify is $299 monthly (and 2.4% + 30¢ per transaction). Shopify Plus pricing starts at $2000 monthly.